Last updated: October 24, 2026. Disclosure: Webiots develops Ultimate Product Options, one of the two apps compared here. All features and prices come from each app’s public Shopify App Store listing.
Quick answer: Both apps add unlimited product options to Shopify. Bold Product Options is now listed as SC Product Options by Shop Circle: live stores pay from $14.99/month, and add-on pricing, conditional logic, swatches and cart editing need the $39.99/month Premium plan. Ultimate Product Options has a free plan with add-on pricing, and adds conditional logic and cart editing from $7.99/month.
Key takeaways:
- SC Product Options has the longer track record and far more reviews.
- Ultimate Product Options costs less for the same core features.
- Test either app on a duplicate theme before you switch.
In this guide
- Is Bold the same as SC Product Options?
- Comparison at a glance
- Pricing compared
- When to choose SC Product Options
- When to choose Ultimate Product Options
- How to switch apps safely
- The bottom line
- FAQ
Is Bold Product Options the Same as SC Product Options?
Yes. The app many merchants still call Bold Product Options is now listed on the Shopify App Store as SC Product Options by Shop Circle. The listing shows it on the App Store since December 2012, with a 4.6 rating from 1,254 reviews (SC Product Options listing). If you search for “Bold Product Options” today, this is the app you’ll find.
Ultimate Product Options is a newer app by Webiots, listed since October 2025, with a 5.0 rating from 8 reviews (Ultimate Product Options listing). Webiots develops it, so we’ve used only the two public App Store listings for every fact below.
How Do Bold (SC) Product Options and Ultimate Product Options Compare?
They cover the same core jobs, but SC Product Options puts most extras on its top plan, while Ultimate Product Options spreads them across lower plans.
| Feature | SC Product Options (Bold) | Ultimate Product Options |
|---|---|---|
| Developer | Shop Circle | Webiots Web Creators LLP |
| On the App Store since | December 2012 | October 2025 |
| Rating | 4.6 (1,254 reviews) | 5.0 (8 reviews) |
| Free plan for a live store | No (free plan is for development stores) | Yes |
| Add-on pricing | Premium ($39.99/month) | Free plan |
| Conditional logic | Premium ($39.99/month) | Basic ($7.99/month) |
| Edit options in cart | Premium ($39.99/month) | Basic ($7.99/month) |
| Color and image swatches | Premium ($39.99/month) | Yes (listed as option types) |
| File uploads | Basic ($14.99/month) | From Basic (20 MB), up to 100 MB on Premium |
| Languages | 18 | 17 |
Details checked on both App Store listings on October 24, 2026. Plans change, so check the listings before you decide.
How Much Do SC Product Options and Ultimate Product Options Cost?
SC Product Options costs $14.99 or $39.99 a month for live stores; Ultimate Product Options is free, or $7.99 to $19.99 a month.
| App | Plan | Monthly | Annual |
|---|---|---|---|
| SC Product Options | Developer (dev stores only) | Free | – |
| SC Product Options | Basic | $14.99 | $149.99 |
| SC Product Options | Premium | $39.99 | $399.99 |
| Ultimate Product Options | Free | $0 | $0 |
| Ultimate Product Options | Basic | $7.99 | $76.80 |
| Ultimate Product Options | Advanced | $12.99 | $124.80 |
| Ultimate Product Options | Premium | $19.99 | $192 |
Paid plans on both apps include a 14-day free trial. Prices are in USD, from the App Store listings on October 24, 2026.
Example: a store that needs add-on prices and conditional logic would need SC Product Options Premium ($39.99/month) or Ultimate Product Options Basic ($7.99/month), based on each listing’s plan features.
When Should You Choose SC Product Options?
Choose it if a long track record, many reviews or its specific integrations matter most to you.
- Proven over time: on the App Store since 2012, with more than 1,200 reviews.
- Integrations: the listing says it works with EComposer, PageFly, Order Printer, Spently and Reorder Master.
- Support: the Basic plan lists 24/7 live chat and free install and consultation.
- Languages: 18 languages, including Thai, Turkish and the Nordic languages.
When Should You Choose Ultimate Product Options?
Choose it if you want add-on pricing for free and conditional logic at a lower monthly cost.
- Free plan for live stores: unlimited option sets with add-on pricing.
- Lower cost for core features: conditional logic and inline cart editing from $7.99/month.
- Larger file uploads: 20 MB on Basic, 50 MB on Advanced and 100 MB on Premium.
- Extra tools on higher plans: customer and country targeting and a step wizard (Advanced), and inventory management (Premium).
The trade-off is history: it launched in October 2025, so it has far fewer reviews so far. For a wider view of the market, see our comparison of the best Shopify product options apps.
How Do You Switch From SC Product Options to Ultimate Product Options?
Rebuild your option sets in the new app on a duplicate theme, test an order, then remove the old app.
- List your current options: note every option set, price and conditional rule in SC Product Options.
- Duplicate your theme in Online Store > Themes, so you can test without affecting live shoppers.
- Install Ultimate Product Options and turn on its app embed in the duplicate theme.
- Rebuild one product first: recreate its options, prices and conditional logic, and compare it with the live product page.
- Place a test order and check every choice and price appears on the order in Shopify admin.
- Roll out to the rest of your products, then publish the duplicate theme.
- Uninstall the old app and check your theme for any leftover app blocks or code.
For help with show-and-hide rules, see conditional logic on Shopify product pages.
Try Ultimate Product Options free
Add-on pricing on the free plan, and conditional logic from $7.99/month. 14-day free trial on paid plans.
The Bottom Line
SC Product Options (formerly Bold) is the safer choice if you value a long track record and its integrations. Ultimate Product Options is the lower-cost choice if you need add-on pricing, conditional logic and cart editing, which SC Product Options keeps on its $39.99 Premium plan. Try your shortlist on a duplicate theme and compare a real test order before you commit.
Want to compare it on your own products? Install Ultimate Product Options free or learn more about the app.
Frequently Asked Questions
Is Bold Product Options the same as SC Product Options?
Yes. The Shopify App Store now lists the app as SC Product Options by Shop Circle, at the same listing many merchants know as Bold Product Options.
Which app is cheaper?
Ultimate Product Options, based on the current listings. It has a free plan for live stores, and its paid plans run from $7.99 to $19.99 a month. SC Product Options costs $14.99 or $39.99 a month for live stores.
Which plan do I need for conditional logic?
On SC Product Options, conditional logic is on the Premium plan ($39.99/month). On Ultimate Product Options, it starts on the Basic plan ($7.99/month).
Can customers edit their options in the cart?
Yes, on both apps’ paid plans. SC Product Options includes cart editing on Premium, and Ultimate Product Options includes inline cart editing from Basic.
Can I try both apps for free?
Yes. Paid plans on both apps have a 14-day free trial, and Ultimate Product Options also has a free plan. Test on a duplicate theme so your live store isn’t affected.
Related Reading
- Best Shopify Product Options Apps (2026): 10 Compared
- Hulk Product Options vs Ultimate Product Options
- Dynamic Product Options vs Ultimate Product Options
- Easify vs Ultimate Product Options
- How to Charge Extra for Product Options on Shopify
Update Log
- October 24, 2026: Rewritten. Prices, plans, ratings and features updated from both App Store listings; incorrect pricing and illustrative mockups removed.
- July 10, 2026: First published.
